default_top_notch
default_news_top
default_news_ad1
default_nd_ad1

LG Electronics airs BTS video in New York's Times Square

기사승인 2018.10.08  11:29:22

공유
default_news_ad2

LG Electronics Inc. said Monday it aired a special video dedicated to South Korean boy band BTS at Times Square In New York to coincide with the K-pop group's world tour.

This photo released by LG Electronics Inc. on Oct. 8, 2018, shows a signboard at Times Square in New York, the United States, featuring videos of South Korean boy band BTS. (Yonhap)

The tech giant said it aired the video, which included music clips and messages from fans, for 24 hours over the weekend.

BTS wrapped up the American leg of its tour with a historic concert at the Citi Field baseball park on Saturday (U.S. time).

The South Korean tech giant also operated a BTS Studio at the venues of the concerts throughout the U.S., where visitors were allowed to test LG products such as smartphones and speakers and enjoy various BTS-related content.

"We are happy to communicate with younger consumers through marketing programs linked with the world tour of BTS," LG Electronics said.

The company said it will continue to roll out various marketing programs to expand communication with young consumers. (Yonhap)

Kim Sua edt@koreapost.com

<저작권자 © 코리아포스트 무단전재 및 재배포금지>
default_news_ad5
default_side_ad1
default_nd_ad2

인기기사

default_side_ad2

포토

1 2 3
set_P1
default_side_ad3

섹션별 인기기사 및 최근기사

default_side_ad4
default_nd_ad6
default_news_bottom
default_nd_ad4
default_bottom
#top
default_bottom_notch