- With PT Artha Metal Singeri
LS Cable & System (LS C&S) has recently announced its joint venture with PT Artha Metal Sinergi (AMS) from Indonesia, a member of Artha Graha Network (AGN).
The joint venture agreement was signed on June 18, 2018 at the Embassy of Indonesia in Seoul, in which the main objective is to construct electric cable manufacturing factory in Indonesia. The event was attended by LS C&S CEO Roe-Hyun Myung, LS C&S CSO Wan-Seob Ju, AGN Representative Panji Winata, AMS CEO Felix Effendi, Ambassador Umar Hadi of Indonesia in Seoul and Director Imam Soejoedi of Indonesia’s Investment Coordinating Board in Seoul.
|CEO Roe-Hyun Myung of LS C&S (3rd from right) poses with Representative Panji Winata from AGN (4th from right). At far left is Ambassador Umar Hadi of Indonesia.|
LS C&S and AMS will invest USD40 million for the factory, where the factory will be built on a 64,000 m² land area and ready by late 2019. The joint venture is expected to make about USD100 million in sales in 2025. Indonesia’s government will provide their support on the project as it is in accordance to Indonesian President’s vision for Indonesia to achieve adequate electric power distribution across Indonesian archipelago.
LS C&S was established in 1962. Over the past 56 years it has grown into one of the largest cable producer in the world by capitalizing on innovative technology. LS C&S is continuously pushing for a global hub strategy that will secure competitiveness. With the establishment of an Indonesian production corporation, the company has seven production corporation in Asia, including China, India, Myanmar, and LS Cable Asia, which has the top market share in Vietnam. Artha Graha Network business scope expands across a wide range of industries throughout Indonesia, such as Property, Finance, Agro Industry and Hospitality. Indonesia itself has the largest electric cable market in ASEAN due to its robust power infrastructure and construction businesses with more than 8 percent growth annually. Together, the joint venture will thrive in Indonesia’s electric cable market.
Ambassador Hadi welcomed the cooperation between LS C&S and AMS while reassuring the South Korean counterpart that the decision to establish the factory in Indonesia is right on target. During his speech, he emphasized that Indonesia is one of the best place to develop businesses. “Indonesia has a 3 + 2 formula. There are three main things that made Indonesia become the most favorable country to develop any businesses which are, having a large middle class market, high availability and accessibility of natural resources, as well as abundant available skilled workforce. Moreover, there are two driving elements as well, such as the highly supportive attitude from Indonesia government towards business investment and the greatly improved safety level in Indonesia,” he added while quoting Gallup Report, an international polling company based in Swiss, which placed Indonesia within the top ten of the safest country in the world.
LS C&S CEO Myung said, “Because Indonesia, one of the fastest-growing countries, becomes an attractive market, we have sought to advance to Indonesia for the last few years.” Then he said, “Since President Moon Jae-in announced a ‘New Southern Policy’ in Seoul at an Indonesia business forum last November, it has gained momentum.”
“Our joint venture today signifies not only the collaboration of the two companies, but also to strengthen the bond between the two countries,” CEO Felix Effendi of PT Artha Metal Sinergi said in his speech. “The joint venture company will tap the expertise and experience of the respective shareholders, to provide significant transfer of technology from one of the best cable producers in the world, and to act as a gateway to penetrate further into the ASEAN biggest market,” he added. “We are here to serve our nation through our contribution to the infrastructure development by improving electric power distribution for the people throughout Indonesia,” said Effendi.
Both companies have agreed to build their first electric cable manufacturing factory in Artha Industrial Hill, a renowned industrial estate located at West Karawang, West Java, Indonesia. “The decision made by LS Cable & System and their local partner in Indonesia, PT Artha Metal Sinergi, to establish their first factory in Artha Industrial Hill, is a good judgement, as Artha Industrial Hill is located at a strategic location and has integrated facilities and infrastructure within the industrial estate,” said Hadi. “Artha Industrial Hill implements KLIK program from BKPM which is the ‘Ease of Direct Construction Investment Services’,” he added. “Through the KLIK program from BKPM, investors may now able to construct their factory and take care of the related permits concurrently”. With the availability of KLIK program, many Korean manufacturers have chosen Artha Industrial Hill industrial estate.
Kim Sua firstname.lastname@example.org